FRIDA – VALENTINE’S DAY

"The most important factor in a relationship is the love for pizza by both individuals, otherwise it will never work out" (cit. NoEbasta, Twitter); pizzeria Frida fully agrees with this theory because it is lovely [...]

FRIDA’S SWEETS: BROWNIE CAKE

Do you love chocolate?! If so, Brownie cake is a must try! Brownie cake is "square dark", with a light crust and dense dough with chocolate and dried fruit. It is made of eggs, sugar, butter, [...]

FRIDA’S SWEETS: PANNA COTTA

Panna cotta is a type of pudding. The origin of this simple white pudding recipe is unknown: some affirm that it is a lighter version of the French Bavarese, while others believe it derives from [...]

FRIDA’S SWEETS: DECOMPOSED CANNOLO

Tradition is often modified and modernised through innovation, though blended to ancient tradition: this applies to the decomposed Cannolo. Undoubtedly, even the Sicilian sweet par excellence, the Sicilian Cannolo was modified and transformed into a [...]

FRIDA’S SWEETS: ALMOND PARFAIT

The almond parfait is a typical Sicilian pastry semifreddo made with eggs, cream and almonds, covered with a fascinating hot chocolate flow that contrasts nicely with the semifreddo. Its unique flavour derives from the intense [...]

FRIDA’S SWEETS: TIRAMISU’

This article is about the favourite, probably the most delicious sweet of the Italian tradition: Tiramisù. Flattering too much? Well, I guess each of us loves tiramisù in its most inventive display. Let's find out [...]

THE PIZZA MYTH

Pizza is a traditional Neapolitan Italian dish; its simple and genuine ingredients have conquered various palates worldwide, thus becoming an icon of our traditional food. Pizza is one of the most popular dishes which can [...]

WOOD-FIRED OR ELECTRIC OVEN?

Have you ever wondered why pizza baked in an electric oven is different from a pizza baked in a wood-fired oven? And why the latter tastes even better for some people? In fact, besides the [...]

ONE AND ONLY PIZZERIA OF ITS KIND

Pizzeria Frida sets the standard in Palermo and beyond, offering a wide variety of dishes prepared masterly with high end products. The high and constant number of clients proves the aforementioned; in effect as per [...]

PIZZA BREAD’S HISTORY

Pizza dates back to ancient times and the name derives from the Latin word "pinsa", which means to pound, to crush in Italian. 
In ancient times, the bread was laid out and baked on fiery [...]

THE IMPORTANCE OF MOZZARELLA IN PIZZA

White and lovely, mild and creamy, representing the authentic mozzarella. The bite sized and twist mozzarellas including the traditional round shape typical of the mozzarella di Bufala, are used in various ways in the Italian [...]

ARTS AND PIZZA: TWO SIDES OF THE SAME COIN?

What is pizza art? The explanation is involved, but put in a nut shell: Frida Pizzeria. One of the most renowned and popular pizzeria in town, located in Palermo's old town centre. A welcoming and [...]

THINGS (MAYBE) YOU DON’T KNOW ABOUT PIZZA

Did you enjoy the articles (article 1, article 2) about pizza? Here are three more to add to the collection. The pizza effect. Sociology refers to the “pizza effect” when a local phenomenon is successful [...]

THINGS (MAYBE) YOU DON’T KNOW ABOUT PIZZA

As we mentioned in this post, there are lots of stories about “Pizza”; let’s discover three more. Pizza and American people. It’s not true that Americans discovered pizza many years after the Italians. Actually, maybe [...]

THINGS (MAYBE) YOU DON’T KNOW ABOUT PIZZA

If I asked you “what would you like to eat now?”, what would you answer? There is a 90% chance that you would say “Pizza”! Pizza is one of the great favourites, popular all around [...]

PIZZA THEOREM

Surely you have found yourself in a situation in which you are sharing a pizza with other people and cutting it asymmetrically; how do you know if you are eating more, less or the same [...]

THE “TRUE” STORY OF THE PIZZA

The History of Pizza, always refers to pizza Margherita. The story goes that in 1889, King Umberto I spent the summer in Naples with his wife Margherita, in the Palace of Capodimonte. The Queen was [...]

THE W FACTOR

Behind the passion of our Pizza Chef, Antonio di Blasi, there lies a vast amount of study and expertise. Following nearly twenty years of experimentation with different types of flour, yeast, kneading and leavening methods, [...]

FRIDA’S PIZZERIA AMONG BEST 15 PIZZA SHOPS IN ITALY

First class ingredients, long leivitation and heaps of love for his work. These are the three basics ingredients that make Frida’s pizzeria one of the best in Italy, amongst only 15, according to the british [...]

FRIDA’S DESSERTS

At Frida, as tradition would have it, all our dishes (including desserts) are made from carefully selected, pure ingredients pertaining to the season. Ornella, a pastry chef with passion, offers recipes that range from the [...]

NON CONVENTIONAL PIZZAS: SQUARED PIZZA IN PALERMO

Starry nights in vip contests and unique spots, where not only taste reigns. The outcome doesn’t change, when talking about pizza, Italians do forget – not only them- about diet, calories: they only dream about [...]

FRIDA KAHLO

Frida Kahlo, a popular Mexican painter affected by a disability, who faced her complicated health issues making the best out of it: she transformed her condition into a world of art, populated by a special [...]

THE SQUARED PIZZA

Pizza is certainly one of the greatest human creations, making passion growing bigger both in Italy and everywhere else in the world by many pizza-shops: it is a flourishing business that will never encounter crisis [...]