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THE IMPORTANCE OF MOZZARELLA IN PIZZA

White and lovely, mild and creamy, representing the authentic mozzarella. The bite sized and twist mozzarellas including the traditional round shape typical of the mozzarella di Bufala, are used in various ways in the Italian cuisine and are popular as a basic and almost inevitable and indispensable ingredient of our beloved pizza. A wide variety [...]

ARTS AND PIZZA: TWO SIDES OF THE SAME COIN?

What is pizza art? The explanation is involved, but put in a nut shell: Frida Pizzeria. One of the most renowned and popular pizzeria in town, located in Palermo's old town centre. A welcoming and cozy setting, first quality products and creativity for a refined and tasty pizza. They do a great job of selecting [...]

THINGS (MAYBE) YOU DON’T KNOW ABOUT PIZZA

Did you enjoy the articles (article 1, article 2) about pizza? Here are three more to add to the collection. The pizza effect. Sociology refers to the “pizza effect” when a local phenomenon is successful abroad before becoming successful in its country of origin, where it reaches popularity at a later stage. The first reference [...]

THINGS (MAYBE) YOU DON’T KNOW ABOUT PIZZA

As we mentioned in this post, there are lots of stories about “Pizza”; let’s discover three more. Pizza and American people. It’s not true that Americans discovered pizza many years after the Italians. Actually, maybe they discovered it before them. The first New York pizzeria was opened in 1905 by Italian immigrant Gennaro Lombardi. Just [...]

THINGS (MAYBE) YOU DON’T KNOW ABOUT PIZZA

If I asked you “what would you like to eat now?”, what would you answer? There is a 90% chance that you would say “Pizza”! Pizza is one of the great favourites, popular all around the world. There are many stories, curious facts, discussions and theories about pizza: let’s look at three which you may [...]

PIZZA THEOREM

Surely you have found yourself in a situation in which you are sharing a pizza with other people and cutting it asymmetrically; how do you know if you are eating more, less or the same amount as everyone else? To answer this question, we can count on the help of two American mathematicians: Rick Mabry [...]

THE “TRUE” STORY OF THE PIZZA

The History of Pizza, always refers to pizza Margherita. The story goes that in 1889, King Umberto I spent the summer in Naples with his wife Margherita, in the Palace of Capodimonte. The Queen was curious to try the pizza, which she had heard mention probably by a writer or an artist. As she couldn’t [...]

THE W FACTOR

Behind the passion of our Pizza Chef, Antonio di Blasi, there lies a vast amount of study and expertise. Following nearly twenty years of experimentation with different types of flour, yeast, kneading and leavening methods, Antonio came up with his very own, highly secret recipe creating a pizza that's one of a kind and not [...]

FRIDA’S PIZZERIA AMONG BEST 15 PIZZA SHOPS IN ITALY

First class ingredients, long leivitation and heaps of love for his work. These are the three basics ingredients that make Frida’s pizzeria one of the best in Italy, amongst only 15, according to the british Daily Meal. The chart moves from North to the South, where even Palermo has been able to have a real [...]

FRIDA’S DESSERTS

At Frida, as tradition would have it, all our dishes (including desserts) are made from carefully selected, pure ingredients pertaining to the season. Ornella, a pastry chef with passion, offers recipes that range from the traditional to experimental. No preparations or essences are used, only the very finest natural products. Special Desserts, based on pizza: [...]